Gave a presentation to a class of aspiring farmers at the invitation of Dave Alexander, who runs the Everdale Farm Visioning and Planning Courses. The theme of the presentation was sales and marketing techniques for farmers' market vendors. The idea is to borrow techniques from the world of corporate sales and marketing.
(Peter McClusky, right, with fellow interns from Whole Circle Farm during his 2010 internship) To see more photos and learn about my journey from New York City to farm, and to Toronto (my home city) to start the Toronto Garlic Festival, you're welcome to wander through my blog.
Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts
Saturday, December 1, 2012
Saturday, December 3, 2011
Farmers' Markets - Vendor Marketing Tips
Dave Alexander, at Everdale's Farmers Growing Farmers course invited me to give a talk to this years Farmers Growing Farmers class on marketing tips for farmers' market vendors. It was a lot of fun, and a chance for me to distill my experience in farmers' markets, both as a vendor and as a manager.
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